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Logos
Identity design for organizations and individuals across industries, built for consistency and longevity.
I began freelancing as a way to intentionally grow my design skills beyond a single organization and expose myself to a wider range of industries. Working with different clients forced me to learn an entirely new set of soft communication skills and to work within tight constraints like budgets and timelines for new companies.
Freelancing has also sharpened my ability to move between styles and industries without losing clarity or purpose. Whether supporting a nonprofit mission, launching a small business, or refreshing an established brand, the work strengthed both my creative range and my professional judgment.
Watch the embeded video to learn more about my design styles and to see a selection of the brands I built.
Freelancing has also sharpened my ability to move between styles and industries without losing clarity or purpose. Whether supporting a nonprofit mission, launching a small business, or refreshing an established brand, the work strengthed both my creative range and my professional judgment.
Watch the embeded video to learn more about my design styles and to see a selection of the brands I built.
OVER 30 HAPPY CLIENTS
I’ve worked with 30+ clients across a broad mix of industries, including nonprofits, trades, professional services, consultants, startups, and small businesses.
Some clients started with a loose idea in their head, while others came with AI designs that they needed cleaned up and refined. Some had months; others needed a final design in hours. Each project came with different goals and levels of brand clarity, requiring tailored solutions rather than one-size-fits-all design.
This range of experience has strengthened my ability to quickly understand context, ask the right questions, and deliver designs that are functional for non-designers.
Some clients started with a loose idea in their head, while others came with AI designs that they needed cleaned up and refined. Some had months; others needed a final design in hours. Each project came with different goals and levels of brand clarity, requiring tailored solutions rather than one-size-fits-all design.
This range of experience has strengthened my ability to quickly understand context, ask the right questions, and deliver designs that are functional for non-designers.
“Working with Jake to create the logo for Messer Metal Fab was an absolute pleasure. From the very beginning, Jake’s genuine interest and excitement about our project were evident, and it was incredibly refreshing to see that level of passion come through in a logo and brand design.
Despite starting with just hypothetical ideas and concepts, Jake was able to translate them into a cohesive and compelling logo. The process required multiple iterations, but Jake handled each one with enthusiasm, creativity, and a clear commitment to getting it just right. He’s truly a champ—someone who knows his craft inside out and genuinely cares about the work he delivers.
What stood out the most was how much fun I had collaborating with Jake. His positive energy made the entire process enjoyable, and the final product exceeded our expectations. I highly recommend Jake to anyone looking for a talented and dedicated logo designer.”
Despite starting with just hypothetical ideas and concepts, Jake was able to translate them into a cohesive and compelling logo. The process required multiple iterations, but Jake handled each one with enthusiasm, creativity, and a clear commitment to getting it just right. He’s truly a champ—someone who knows his craft inside out and genuinely cares about the work he delivers.
What stood out the most was how much fun I had collaborating with Jake. His positive energy made the entire process enjoyable, and the final product exceeded our expectations. I highly recommend Jake to anyone looking for a talented and dedicated logo designer.”
PRIMERA CABINETS REVIEW
“I had the pleasure of working with Jake on a variety of design projects, including PowerPoint presentations, postcards, and flyers, both for print and digital use. His creativity and attention to detail were outstanding, and he delivered everything on time.
The designs were not only visually appealing but also aligned perfectly with our branding. Jake was professional, communicative, and a true collaborator throughout the process. I highly recommend him for any graphic design needs!”
The designs were not only visually appealing but also aligned perfectly with our branding. Jake was professional, communicative, and a true collaborator throughout the process. I highly recommend him for any graphic design needs!”
Every logo project includes customized brand guidelines tailored to how the client actually works and communicates. These guidelines are built to ensure that each brand can be applied consistently across print and digital mediums and scale with the client's growth.
